Approach section
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M&C Saatchi[Link]

Working with Play we developed and helped to refine the architecture of this content managed Flash portfolio site.
This is a hugely content rich portfolio launching with over 20 offices.
All pages and content are managed using the Unwrong CMS.
There is also a fully functional HTML version of the site running off the same CMS data, developed by our friends at StyleFoundry.

Here are some of the site's key features:

  • Fully content managed (images, text, video, dynamic menus)
  • Deep linking (pages within the Flash app can be linked to directly)
  • Google content indexing (Google can crawl the site content and index it)
  • Google Sitemaps support (An easy way for Google to discover pages within the site)
  • Google Analytics support (Enables tracking of all Flash/Html page views)
  • Content Delivery Network integration
  • Workflow support